I’ve been building businesses online since 2012, starting with a handmade makeup brand I ran through Shopify, where I learned every part of running a small business, including the bookkeeping.

In 2021, that experience led me to start my bookkeeping business, turning a genuine love for organizing and understanding finances into a service for other small business owners. In 2023, I also stepped into content creation while building an online course focused on helping business owners manage their finances, giving me firsthand insight into digital income and audience growth.

When I’m not at my desk, you’ll likely find me working on my homestead. That lifestyle has shaped my belief in simple, sustainable systems and businesses that support real life. It’s the same approach I bring to helping creators build clear, steady financial foundations.